Privacy Policy for Data For Knowledge Limited
Last updated: 4 April 2026
1. Introduction
Data For Knowledge Limited ("we," "us," or "our") is committed to protecting and respecting your privacy. This policy explains how we collect, use, and protect your personal data when you visit our website (
For the purposes of the UK General Data Protection Regulation (UK GDPR), we are the Data Controller.
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Company Registration: SC738444 (Scotland)
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ICO Registration: ZB476069
2. Data We Collect and Why
We only collect the minimum amount of data necessary to provide our services and improve user experience.
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Contact Forms: When you message us, we collect your name and email address to respond to your inquiry. (Legal Basis: Legitimate Interests).
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Newsletter (Kit): If you opt-in to our newsletter, we collect your name and email address. (Legal Basis: Consent).
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Website Analytics (Google Analytics): We use Google Analytics 4 (GA4) to help us understand how visitors interact with our site. This includes tracking which pages you visit, how long you stay, how you arrived at the site, and what you click on.
GA4 is designed to protect your privacy; it does not store your IP address and we do not use it to collect personally identifiable information (such as your name or email). You can learn more about how Google processes this data by visiting: . (Legal Basis: Consent)Google’s Privacy & Terms - https://policies.google.com/technologies/partner-sites
3. Third-Party Data Processors
We use the following external services to handle your data. Each has been chosen for their compliance with high security and privacy standards:
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Kit (formerly ConvertKit): Used to manage our email newsletter. Your data is stored on their secure servers in the United States. We have Data Processing Agreements (DPAs) in place to ensure your data is protected to UK standards.
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Google Analytics (GA4): Used for site performance analysis.
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CookieYes: We use this tool to manage your cookie consent. We have moved away from an "implied consent" policy to an active consent model. Non-essential cookies (Analytics/Marketing) are only set if you specifically allow them via our banner.
4. Cookies and Tracking
We use CookieYes to manage our cookie consent. Essential cookies are required for the site to function. Non-essential cookies (Analytics and Advertisement) are only set if you click "Accept All" or specifically enable them. You can change these settings at any time by clicking the "Cookie Settings" icon on our site.
5. Embedded Content from Other Websites
Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.
These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.
6. Affiliate Disclosure and External Links
- External Platforms: Our site links external platforms including YouTube, Medium, and Buy Me a Coffee. We do not control these platforms. Once you leave our site, the privacy policies of those specific platforms apply.
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Amazon Associates: Data For Knowledge Limited is a participant in the Amazon Services LLC Associates Program. As an Amazon Associate, I earn from qualifying purchases.
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Affiliate Links: We may use other affiliate links on our site. If you click these and make a purchase, we may receive a commission at no extra cost to you. These are tracked via cookies.
7. Downloads and Information Disclaimers
We do not provide any guarantee as to the accuracy, timeliness, completeness or suitability of the information and materials found on this site.
We provide files for download, including Excel (.xlsx), Power BI (.pbix), and PDF files.
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Data Collection: We do not collect personal data specifically to allow these downloads unless you are required to join our newsletter to access them.
- Download Safety: While we take reasonable steps to ensure files are safe, we do not warrant that they are free from viruses or errors. You are responsible for performing your own security checks before opening downloaded files. We accept no liability for any issues arising from their use.
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Liability: All files are provided "as is" for educational purposes. We do not provide any guarantee as to the accuracy, timeliness, completeness or suitability of the information and materials found on this site.
8. Data Retention
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Contact Inquiry Data: Retained for the duration of the inquiry and up to 2 years after for business record-keeping.
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Newsletter Data: Retained until you click "Unsubscribe" or request deletion. We periodically review our list to remove inactive subscribers.
9. Your Rights
Under UK GDPR, you have the right to access, correct, or delete your personal data. You also have the right to complain to the Information Commissioner’s Office (ICO).
10. Contact Us
For any privacy-related questions or to exercise your rights, please contact: Email: contact@dataforknowledge.co.uk Address: Banchory Business Centre, Burn O'Bennie Road, Banchory, Scotland, AB31 5ZU